1. Bundle the buying journey
Wedding buyers often need multiple vendors, making this one of the strongest referral paths for venues, catering, photos, lodging, entertainment, and beauty services.
2. Capture the details couples compare
Profiles should show package options, capacity, availability, vendor policies, indoor and outdoor options, lodging coordination, and quote request details.
3. Protect the referral relationship
Referral partners should agree to reporting and payout terms before receiving private inquiry details or being promoted as matched vendors.